R&C PMK is working with client Sean “Diddy” Combs to help spread the word about Our Fair Share, a platform built to help minority entrepreneurs and small businesses access much-needed capital amid the economic devastation brought by COVID-19.
With the initial round of Paycheck Protection Program (PPP) dollars not reaching all communities – or all those with the greatest needs – Our Fair Share will help minority-owned companies learn about the PPP and get connected to approved Small Business Association (SBA) lenders that can process applications for these potentially business-saving loans. Launched in partnership with The National Bankers Association, Our Fair Share will help simplify the application process surrounding the latest PPP rollout.
“COVID-19 is devastating our communities, and without access to stimulus funding, we risk losing critical businesses that create jobs and help build opportunities and wealth in our communities.” said Combs. “I created Our Fair Share to help entrepreneurs play on an even playing field and give them a chance to survive with the hope to thrive,” he continued.
Combs also shared a longer-term vision for Our Fair Share as a connector for entrepreneurs searching for capital and capital providers. The platform will be dedicated to getting funding into the hands of the entrepreneurs that need it and will evolve to meet the needs of the minority small business community.
“It is inspiring to see a cultural icon like Sean Combs partnering with minority banks and others to ensure economic opportunity for minorities in this program,” said Kenneth Kelly, Chairman of the National Bankers Association. “Our leaders in economics, politics, and culture must unite because the COVID-19 healthcare and economic impacts on our communities are interrelated. We can help our communities weather this storm if we work together.”
Combs also extended an invitation for major financial institutions to partner with Our Fair Share.
“Minority businesses have always struggled to access the capital they need to thrive. Now is the time to show commitment to the communities being hit the hardest by the COVID-19 pandemic. I look forward to working with the institutions that want to help,” said Combs.
–Rogers & Cowan PMK–
