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2020 HOLIDAY GUIDE FOR ENTERTAINMENT & CULTURE TRENDS
September 15, 2020
‘TIS THE SEASON This year’s holiday season will look like any other. Not long after coronavirus shutdowns began, consumers began searching for holiday gifts. Brands that have shown a fluid and compassionate response to the current climate are already seeing sentiment scores shoot up. It is imperative for brands to have the right tools in their marketing mix to be able to step into this new era with CREDIBILITY, AUTHENTICITY, and PURPOSE. Consumers have shifted the types of products that they want, how they get those products, and the experiences and entertainment that people are seeking. Brands have a genuine opportunity to build loyalty with new and existing audiences, building upon the desire for authentic connection and social responsibility marketing. CONTACT US to schedule a full presentation of our 2020 HOLIDAY GUIDE by members of our team. COREY SILVERMAN EVP, Marketing & Business DevelopmentCorey.Silverman@rogersandcowanpmk.com MICHAEL FEIN SVP, STRATEGY & TRANSFORMATIONMichael.Fein@rogersandcowanpmk.com
R&CPMK to Drive Brand Development and Strategic Communications for Launch of Medibio’s Pioneering Consumer Mental Health App Melbourne, Australia and Minneapolis, MN – July 29, 2021 – Leading health technology company Medibio Limited (ASX: MEB) (OTCPINK: MDBIF), today announced that it has selected R&CPMK, the preeminent integrated marketing and communications agency in global entertainment, media, and technology, to drive brand development and strategic communications for the upcoming launch of Medibio’s pioneering consumer mental health app in the United States. Led by Managing Director Claude Solitario, and Chief Medical Officer Archie Defillo – alongside a Board of Directors which includes many
Ready for your monthly serving of Culture Soup? This month’s edition of “Culture Soup” from R&CPMK’s Multicultural Team includes: Suni Lee’s historic debut in Tokyo Sesame Street showing off their LGBTQ+ pride The need for more diverse leadership in music Keith Sweat & Bobby Brown face off in the next Verzuz Battle And much more ABOUT CULTURE SOUP: R&CPMK’s Culture Soup is a monthly serving of unique trends and insights from across the worlds of media, fashion, entertainment, music, and more, all from a diverse perspective. Curated by R&CPMK Executive Vice President and Multicultural Practice Lead, STEPHEN MACIAS, along with