RESULTS

17 Talent
ENGAGEMENTS

19.5M
COMBINED REACH
FROM MUSES FOLLOWERS

9.6M
COMBINED REACH
FROM MUSICIANS FOLLOWERS

BACK TO OUR WORK

Pandora

GLOBAL AMBASSADOR PROGRAM

Pandora’s global brand relaunch set out to empower women around the world to voice, share, and celebrate their loves and passions. Through our talent and influencer division, ITB, we helped Pandora celebrate with a global ambassador program amplified by a global PR event.

IDENTIFYING DIVERSE TALENT WITH PURPOSE

As part of the new brand ethos and activity, ITB also secured a long term ambassador program with Nathalie Emmanuel, Georgia May Jagger, Halima Aden, Larsen Thompson, Tasya Van Ree and Margaret Zhange as the new ‘Pandora Muses.’

 At the LA based event, we secured performances by world recognized music artists – SZA, Charlie XCX and Zuri Malrey. As part of the new brand ethos and activity, ITB also secured a long term ambassador program with Nathalie Emmanuel, Georgia May Jagger, Halima Aden, Larsen Thompson, Tasya Van Ree and Margaret Zhange as the new ‘Pandora Muses.’

Additionally, a key pillar of the celebration was the unveiling of the ‘Street of Loves,’ a host of vibrant murals curated by C. Finley, known for her vibrant geometric artwork and street art activism. We secured numerous street artists like Desiree Kelley, Eddy Segal, Mrrbaby, Serena Rio, and more.

RESULTS

17 Talent
ENGAGEMENTS

19.5M
COMBINED REACH
FROM MUSES FOLLOWERS

9.6M
COMBINED REACH
FROM MUSICIANS FOLLOWERS

BACK TO OUR WORK
❮

View similar case studies

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2020 Rogers & Cowan PMK All Rights Reserved.

LOS ANGELES

1840 Century Park. E 18th Floor
Los Angeles, CA 90067
+1 (310) 854-8100

NEW YORK

909 Third Ave., 19th Floor
New York, NY 10022
+1 (212) 878-5501

LONDON

2 Waterhouse Square, 140 Holborn, 
London, EC1N 2AE
ukinquiries@rogersandcowanpmk.com

newbusiness@rogersandcowanpmk.com

ABOUT US
WORK
CAREERS
NEWS & Insights
REPRESENTATION
CONTACT
 2020 Rogers & Cowan PMK All Rights Reserved | CCPA Privacy Notice

ABOUT US

OUR WORK

REPRESENTATION

NEWS & INSIGHTS

CAREERS

CONTACT

SEARCH

GLOBAL AMBASSADOR PROGRAM

August 20, 2020
Pandora’s global brand relaunch set out to empower women around the world to voice, share, and celebrate their loves and passions. Through our talent and influencer division, ITB, we helped Pandora celebrate with a global ambassador program amplified by a global PR event. IDENTIFYING DIVERSE TALENT WITH PURPOSE As part of the new brand ethos and activity, ITB also secured a long term ambassador program with Nathalie Emmanuel, Georgia May Jagger, Halima Aden, Larsen Thompson, Tasya Van Ree and Margaret Zhange as the new ‘Pandora Muses.’  At the LA based event, we secured performances by world recognized music artists – SZA, Charlie XCX and Zuri Malrey. As part of the new brand ethos and activity, ITB also secured a long term ambassador program with Nathalie Emmanuel, Georgia May Jagger, Halima Aden, Larsen Thompson, Tasya Van Ree and Margaret Zhange as the new ‘Pandora Muses.’ Additionally, a key pillar of the celebration was the unveiling of the ‘Street of Loves,’ a host of vibrant murals curated by C. Finley, known for her vibrant geometric artwork and street art activism. We secured numerous street artists like Desiree Kelley, Eddy Segal, Mrrbaby, Serena Rio, and more.

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