Tracey Goodfriend

February 22, 2022
IF YOU COULD HAVE DINNER WITH 3 INSPIRATIONAL WOMEN, DEAD OR ALIVE, WHO WOULD THEY BE AND WHY?? Brene Brown: She’s inspired so many people to be their best selves and become the best leaders they can. I’d love to have her lead  the dinner and drop whatever wisdom she’s gained from her most recent research. And I’d ask her to help me develop a plan for being authentic and brave, yet vulnerable, in both work and life.  Alexandria Ocasio-Cortez: AOC has paved the way for so many others. I’m in awe of how she’s made politics approachable for younger generations, and how she stands up to her opponents, especially the older white men so clearly threatened by her presence and success.  Ruther Bader Ginsberg: RBG was the ultimate badass. I want to hear stories from early on in her career, and get her opinion on the past few years of politics. I’d also love to know what advice she’d offer to AOC, and hear them compare experiences. 

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Featured in the latest Adweek article, Meilani Weiss, EVP of Brand Integration at R&CPMK shares her insight on how brands can best reach their audiences on streaming platforms and the complex landscape of brand integration. “Netflix boasts approximately 214 million worldwide users. Most of them are under 45. They have higher household income than an average consumer. And you can’t reach any of them with an ad buy. Last year, streaming eclipsed broadcast and cable TV in total viewership. This is according to Nielsen’s Gauge report, which found that 26% of all TV viewing is now streaming. The trend
R&CPMK clients – Colossal, LifeLabs, and Mastercard – made the list of Fast Company’s 2022 World Changing Ideas Awards in the Climate category. Congratulations to our clients and their respective teams at R&CPMK! “The climate category of Fast Company’s World Changing Ideas Awards recognizes projects designed to mitigate the impacts of climate change, limit emissions, help build resiliency to climate disasters, or otherwise help solve issues of climate crisis.” To view the full Fast Company article, click here. To learn more about our clients, read below. Colossal is nominated as a finalist for the Woolly Mammoth De-extinction Project, a