October 7, 2020

R&CPMK CHAIRMAN CINDI BERGER NAMED TO PRWEEK HALL OF FAME

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R&CPMK CHAIRMAN CINDI BERGER NAMED TO PRWEEK HALL OF FAME

October 7, 2020
PRWeek set up its Hall of Fame in 2013 to recognize those who have made outstanding contributions to the development of the communications industry and paved the way for the modern world of PR, now one of the most influential and exciting professions. Cindi Berger has been a driving force within the PR and communications industry for nearly three decades. As chairman, Berger oversees management of the firm’s client roster and is responsible for the vision and growth strategy of R&CPMK’s global network of agencies. Led by Berger, R&CPMK’s clients include more than 500 of the most prominent and influential actors, musicians, producers, directors, content creators and athletes in the world, as well as over 30 Fortune 500 brands. A storytelling visionary and communications expert, Berger has influenced some of the most groundbreaking campaigns in the industry and helped launch and manage the careers of many of the biggest names in entertainment, sports and media.

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Crooke Joins R&CPMK Senior Director of Talent Anna Thackeray LONDON – September 28, 2022 – R&CPMK announced today the expansion of the agency’s London-based talent publicity team, with the addition of MK Crooke as Account Director. In the role, Crooke will manage a collection of R&CPMK’s signature talent clients across film and television. Crooke’s existing clients will also join R&CPMK. Crooke will report to Anna Thackeray, Senior Director of Talent, who leads R&CPMK’s UK publicity group. “The growth of our London team, led by Anna, represents an exciting and natural step in executing best-in-class publicity campaigns and strategic advisement
R&CPMK President of Digital Entertainment and Gaming, Melissa Schumer, shares with Adweek how the three industry-leading brands are developing novel ways to tap fandoms from various genres, and how R&CPMK is helping them connect with fans and consumers. “Fans represent the most loyal consumers for any given product. Understanding the power of fan communities allows smart brands to increase their reach among those communities through novel partnerships. Here’s how Mastercard, Crunchyroll and Hasbro surprise and delight fans to build their own fandoms.” Read the full article on ADWEEK.

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