February 18, 2021

R&CPMK HELPS CLIENT MASTERCARD LAUNCH NEW INITIATIVE TO SUPPORT BLACK WOMEN-OWNED BUSINESSES

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R&CPMK HELPS CLIENT MASTERCARD LAUNCH NEW INITIATIVE TO SUPPORT BLACK WOMEN-OWNED BUSINESSES

February 18, 2021
Mastercard’s Pledge of $500 Million to Help Close the Racial Wealth and Opportunity Gap for Black Communities and Businesses Across America R&CPMK Secures Grammy Award-Winner Jennifer Hudson as Face of New Mastercard Ad Campaign Mastercard continues to display its commitment to supporting diverse businesses across America, and R&CPMK is proud to work alongside its longtime client to help make that vision a reality. As part of Mastercard’s pledge of $500 Million to Black-owned businesses over the next five years, the company this week announced a new partnership with two-time Grammy Award-winner Jennifer Hudson to help amplify and support Black women-owned businesses. The partnership is highlighted by a national TV campaign featuring Hudson, and it is set to include Hudson’s new cover of the classic song “Ain’t No Mountain High Enough,” which is produced by fellow Grammy Award-winner will.i.am. The initiative will also include a grant program in partnership with Fearless Fund, a VC fund built by women of color for women of color. The ad campaign debuted on Tuesday, February 17 on NBC’s TODAY Show, and will air across national TV networks through the GRAMMY Awards broadcast on Sunday, March 14. To learn more about Mastercard’s campaign and commitment to closing the racial wealth and opportunity gap, click here. — R&CPMK —

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R&CPMK To Lead Communications for Brink’s 2022 Midterm Election Efforts and Accessibility-Focused Voting App LOS ANGELES – November 7, 2022 – R&CPMK today announced that it has been selected by Brink, the leading election guide and voter accessibility tool, to guide communications efforts for the brand surrounding the 2022 U.S. midterm and future election efforts, and accessibility–focused voting app. A non-partisan non-profit seeking to make the democratic process more accessible to people with disabilities, Brink uses innovative technology and design to significantly increase voter turnout by empowering voters with disabilities to participate in local and national elections without difficulty.
R&CPMK to Manage Entertainment Communications and Drive Brand Publicity for Matchroom Across U.S. and North America NEW YORK / ESSEX – November 2, 2022 – R&CPMK today announced that it has been selected by Matchroom Boxing to drive entertainment communications and amplify brand visibility for the leading boxing promoter, as well as support overarching publicity in the United States for Matchroom Boxing’s major events and fighters. Matchroom Boxing, a subsidiary of Matchroom Sport – one of the largest and most successful sports rights owners and promoters in the boxing business – represents a collection of the biggest names in