March 8, 2022

R&CPMK PRESENTS STAT SNACKS FEBRUARY 2022

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R&CPMK PRESENTS STAT SNACKS FEBRUARY 2022

March 8, 2022
https://youtu.be/2JCoqeCmjawAnother edition of R&CPMK #StatSnacks coming your way This month, the R&CPMK Strategic Insights & Analytics team highlights and covers the following trends: The NBA Takes the Top Spot on Google TikTok Dethrones Google as the #1 Most Popular Website in 2021 Original Scripted Series Seeing a Steady Increase Spending Will Be Impacted by Inflation Over the Next Few Months Making Sense of the Metaverse And so much more ABOUT STAT SNACKS: Looking for the snackable insights and data you need to grow your business? R&CPMK has the perfect bite-size solution to help you better understand your audience, and design targeted campaigns that help you reach consumers.  R&CPMK’s Stat Snacks  is a monthly collection of trends, data, and unique insights from across entertainment, culture, and more. Cultivated and curated by R&CPMK’s Strategic Insights & Analytics team, the new series aims to supply brand leaders with all the ingredients they need to cook up an appetizing marketing strategy.

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Crooke Joins R&CPMK Senior Director of Talent Anna Thackeray LONDON – September 28, 2022 – R&CPMK announced today the expansion of the agency’s London-based talent publicity team, with the addition of MK Crooke as Account Director. In the role, Crooke will manage a collection of R&CPMK’s signature talent clients across film and television. Crooke’s existing clients will also join R&CPMK. Crooke will report to Anna Thackeray, Senior Director of Talent, who leads R&CPMK’s UK publicity group. “The growth of our London team, led by Anna, represents an exciting and natural step in executing best-in-class publicity campaigns and strategic advisement
R&CPMK President of Digital Entertainment and Gaming, Melissa Schumer, shares with Adweek how the three industry-leading brands are developing novel ways to tap fandoms from various genres, and how R&CPMK is helping them connect with fans and consumers. “Fans represent the most loyal consumers for any given product. Understanding the power of fan communities allows smart brands to increase their reach among those communities through novel partnerships. Here’s how Mastercard, Crunchyroll and Hasbro surprise and delight fans to build their own fandoms.” Read the full article on ADWEEK.

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