November 20, 2020

‘Super’ R&CPMK Clients Score Nominations for the Inaugural ‘Critics Choice Super Awards’

SEARCH

‘Super’ R&CPMK Clients Score Nominations for the Inaugural ‘Critics Choice Super Awards’

November 20, 2020
The Critics Choice Association (CCA) announced today the nominees for the inaugural Critics Choice Super Awards, a special event honoring the most popular, fan-obsessed genres across both television and movies, including Superhero, Science Fiction/Fantasy, Horror, Action and Animation. A full list of nominated R&CPMK clients can be found below. The winners will be revealed in a special television presentation, which will be produced remotely following COVID safety protocols. The ceremony will air on The CW Network on Sunday, January 10, 2021 (8:00-10:00pm ET/PT) and will stream the next day for free on The CW App and cwtv.com.   BEST ACTION MOVIE  Bad Boys For Life (Sony) – Jerry Bruckheimer Extraction (Netflix) – AGBO   BEST ACTOR IN AN ACTION MOVIE  John David Washington – Tenet (Warner Bros)    BEST ACTRESS IN AN ACTION MOVIE  Yifei Liu – Mulan (Disney+)     BEST VOICE ACTOR IN AN ANIMATED MOVIE  Jamie Foxx – Soul (Disney+)  Chris Pratt – Onward (Disney+)    BEST ACTOR IN A HORROR MOVIE  Vince Vaughn – Freaky (Universal)    BEST HORROR MOVIE Relic – AGBO (IFC Films)     BEST ACTOR IN AN ACTION SERIES  Shemar Moore – S.W.A.T. (CBS)        BEST SUPERHERO SERIES  Lucifer (Netflix) – Jerry Bruckheimer   BEST ACTOR IN A SUPERHERO SERIES Grant Gustin – The Flash (The CW)    BEST ACTRESS IN A HORROR SERIES  Victoria Pedretti – The Haunting of Bly Manor (Netflix)    BEST SCIENCE FICTION/FANTASY SERIES  What We Do in the Shadows (FX) – Stefani Robinson   BEST HORROR SERIES The Walking Dead (AMC) – Scott Gimple

Read More

FEATURED IN ADWEEK, STEPHEN MACIAS, PRESIDENT OF MULTICULTURAL MARKETING AND COMMUNICATIONS AT R&CPMK, SHARES HIS INSIGHT ON HOW BRANDS CAN RISE ABOVE CULTURAL WARS AND BE REWARED FOR SHARING CONSUMER VALUES. “Mean tweets. Toxic comments. Public relations trainwrecks. Unhappy customers. Lost revenue. Divided communities. These are just some of the things that come to mind regarding the raging culture wars. Culture wars are bad for business, and companies know it. But more importantly, culture wars are bad for our communities and serve as an unnecessary burden in an already burdensome 2022. With politics, culture and commerce so intractably linked,
Featured in the latest Adweek article, Meilani Weiss, EVP of Brand Integration at R&CPMK shares her insight on how brands can best reach their audiences on streaming platforms and the complex landscape of brand integration. “Netflix boasts approximately 214 million worldwide users. Most of them are under 45. They have higher household income than an average consumer. And you can’t reach any of them with an ad buy. Last year, streaming eclipsed broadcast and cable TV in total viewership. This is according to Nielsen’s Gauge report, which found that 26% of all TV viewing is now streaming. The trend