Our team helped create the first-ever brand moment at the United Nations General Assembly on behalf of Verizon, to capture the power and impact of climate change and the company’s role in fighting it through the Global Compact.
THE FIRST OFFICIAL BRANDED CONTENT AT THE UN
All ground-breaking projects start from a great idea. Verizon first approached R&CPMK with the desire to do something impactful around climate change but wasn’t sure how to bring it to life. We brainstormed several ideas but settled on an official partnership with the UN, the UN Foundation, and the Climate Action Summit as the perfect moment in time to do something meaningful.