ITB, the talent and influencer division of R&CPMK, began working with luxury evening wear designer Zuhair Murad in 2006 with the primary goal of introducing the brand to American stylists and celebrities for high profile red carpet placements. Through a strategic celebrity outreach program, Zuhair Murad is now recognized as one of the leading designers for red carpets around the world with consistent placements at all of the top film festivals and major award shows.
FASHION FORWARD THINKING
We facilitate appointments with editors, stylists, costume designers, and celebrities for photo shoots and red-carpet appearances for some of the biggest names in the business. By maintaining long-standing relationships with top stylists and talent representatives, we produce high impact results that translate into millions of impressions for Zuhair Murad over broadcast, print and digital mediums. Jennifer Lopez, Jessica Chastain, Kerry Washington, Priyanka Chopra, Hailey Beiber, and many others.
On February 9, 2020 we procured 10 red carpet placements at events including The Academy Awards, Vanity Fair Oscar Party, and Elton John Oscar Viewing Party. Placements were made on top talent including Tracee Ellis Ross, Kerry Washington, Kate Beckinsale, Candace Swanepoel, etc.
